Medicare Supplement Broker Incentives – 2025 Q3

Insurance companies that operate in the brokerage Medicare Supplement market typically offer per policy bonuses to encourage agents to sell their products.  These bonuses generally vary by underwriting type to assist in achieving an appropriate mix of business.
Below is a listing of several incentive programs that are currently being offered.  The majority of these are scheduled to be available from July 1st through September 30th.
To summarize the table:
  1. Most of the companies are maintaining their incentives from Q2.  Humana scaled up their incentive programs from Q2 while Physicians Mutual scaled down.  Two other carriers have not yet announced their incentive programs for Q3 (Manhattan Life and Old Surety).
  2. LifeShield National established an incentive program with competitive bonuses ($250 for underwritten and $150 for open enrollment).

We’ll continue to monitor the market and will provide an update on available incentives in Q4.
If you would like any additional details on any of these incentive programs, you can contact us.
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